Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
735486
RGB
115, 84, 134
HSL
277, 23%, 43%
HSB
277, 37%, 53%
CMYK
14, 37, 0, 47
LAB
41, 21, -23
LCH
41, 31, 312
OKLCH
0.50, 0.09, 312
XYZ
15, 12, 24
LUV
41, 13, -35
HWB
277, 33%, 47%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.