Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
736583
RGB
115, 101, 131
HSL
268, 13%, 45%
HSB
268, 23%, 51%
CMYK
12, 23, 0, 49
LAB
45, 10, -15
LCH
45, 18, 305
OKLCH
0.53, 0.05, 306
XYZ
16, 15, 23
LUV
45, 6, -22
HWB
268, 40%, 49%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.