Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
7397D2
RGB
115, 151, 210
HSL
217, 51%, 64%
HSB
217, 45%, 82%
CMYK
45, 28, 0, 18
LAB
62, -1, -35
LCH
62, 35, 269
OKLCH
0.67, 0.10, 260
XYZ
30, 30, 65
LUV
62, -19, -53
HWB
217, 45%, 18%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.