Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
739AA1
RGB
115, 154, 161
HSL
189, 20%, 54%
HSB
189, 29%, 63%
CMYK
29, 4, 0, 37
LAB
61, -13, -8
LCH
61, 15, 213
OKLCH
0.66, 0.04, 210
XYZ
25, 29, 38
LUV
61, -20, -10
HWB
189, 45%, 37%
Pantone
5523 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.