Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
73A3AA
RGB
115, 163, 170
HSL
188, 24%, 56%
HSB
188, 32%, 67%
CMYK
32, 4, 0, 33
LAB
64, -15, -9
LCH
64, 18, 211
OKLCH
0.68, 0.05, 207
XYZ
27, 33, 43
LUV
64, -24, -11
HWB
188, 45%, 33%
Pantone
5523 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.