Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
73A7AE
RGB
115, 167, 174
HSL
187, 27%, 57%
HSB
187, 34%, 68%
CMYK
34, 4, 0, 32
LAB
65, -17, -9
LCH
65, 19, 210
OKLCH
0.69, 0.06, 207
XYZ
29, 34, 45
LUV
65, -25, -11
HWB
187, 45%, 32%
Pantone
5523 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.