Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
73A8EC
RGB
115, 168, 236
HSL
214, 76%, 69%
HSB
214, 51%, 93%
CMYK
51, 29, 0, 7
LAB
67, -4, -40
LCH
67, 40, 265
OKLCH
0.72, 0.11, 255
XYZ
36, 38, 85
LUV
67, -25, -63
HWB
214, 45%, 7%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.