Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
73AABB
RGB
115, 170, 187
HSL
194, 35%, 59%
HSB
194, 39%, 73%
CMYK
39, 9, 0, 27
LAB
66, -15, -15
LCH
66, 21, 224
OKLCH
0.71, 0.06, 219
XYZ
30, 36, 52
LUV
66, -26, -20
HWB
194, 45%, 27%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.