Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
73ABE8
RGB
115, 171, 232
HSL
211, 72%, 68%
HSB
211, 50%, 91%
CMYK
50, 26, 0, 9
LAB
68, -6, -37
LCH
68, 37, 260
OKLCH
0.73, 0.11, 251
XYZ
36, 39, 82
LUV
68, -26, -57
HWB
211, 45%, 9%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.