Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
73B2C8
RGB
115, 178, 200
HSL
196, 44%, 62%
HSB
196, 42%, 78%
CMYK
43, 11, 0, 22
LAB
69, -17, -18
LCH
69, 25, 227
OKLCH
0.73, 0.07, 222
XYZ
33, 40, 61
LUV
69, -29, -25
HWB
196, 45%, 22%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.