Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
73BADE
RGB
115, 186, 222
HSL
200, 62%, 66%
HSB
200, 48%, 87%
CMYK
48, 16, 0, 13
LAB
72, -16, -26
LCH
72, 30, 238
OKLCH
0.76, 0.09, 232
XYZ
38, 44, 76
LUV
72, -32, -37
HWB
200, 45%, 13%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.