Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
73BFCB
RGB
115, 191, 203
HSL
188, 46%, 62%
HSB
188, 43%, 80%
CMYK
43, 6, 0, 20
LAB
73, -22, -14
LCH
73, 26, 212
OKLCH
0.76, 0.08, 209
XYZ
36, 45, 63
LUV
73, -35, -17
HWB
188, 45%, 20%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.