Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
745B83
RGB
116, 91, 131
HSL
278, 18%, 44%
HSB
278, 31%, 51%
CMYK
11, 31, 0, 49
LAB
42, 17, -19
LCH
42, 25, 312
OKLCH
0.51, 0.07, 312
XYZ
15, 13, 23
LUV
42, 11, -28
HWB
278, 36%, 49%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.