Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
749BA9
RGB
116, 155, 169
HSL
196, 24%, 56%
HSB
196, 31%, 66%
CMYK
31, 8, 0, 34
LAB
61, -11, -12
LCH
61, 16, 227
OKLCH
0.67, 0.05, 222
XYZ
26, 30, 42
LUV
61, -20, -16
HWB
196, 45%, 34%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.