Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
74A3DA
RGB
116, 163, 218
HSL
212, 58%, 65%
HSB
212, 47%, 85%
CMYK
47, 25, 0, 15
LAB
65, -5, -33
LCH
65, 34, 261
OKLCH
0.70, 0.10, 253
XYZ
33, 35, 71
LUV
65, -23, -51
HWB
212, 45%, 15%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.