Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
74A6BB
RGB
116, 166, 187
HSL
198, 34%, 59%
HSB
198, 38%, 73%
CMYK
38, 11, 0, 27
LAB
65, -13, -16
LCH
65, 21, 231
OKLCH
0.70, 0.06, 226
XYZ
30, 35, 52
LUV
65, -24, -23
HWB
198, 45%, 27%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.