Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
74AEC4
RGB
116, 174, 196
HSL
197, 40%, 61%
HSB
197, 41%, 77%
CMYK
41, 11, 0, 23
LAB
68, -15, -18
LCH
68, 23, 229
OKLCH
0.72, 0.07, 224
XYZ
32, 38, 58
LUV
68, -27, -24
HWB
197, 45%, 23%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.