Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
74BBC8
RGB
116, 187, 200
HSL
189, 43%, 62%
HSB
189, 42%, 78%
CMYK
42, 7, 0, 22
LAB
72, -21, -14
LCH
72, 25, 214
OKLCH
0.75, 0.07, 210
XYZ
35, 43, 61
LUV
72, -33, -18
HWB
189, 45%, 22%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.