Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
758A73
RGB
117, 138, 115
HSL
115, 9%, 50%
HSB
115, 17%, 54%
CMYK
15, 0, 17, 46
LAB
55, -11, 10
LCH
55, 15, 139
OKLCH
0.61, 0.04, 143
XYZ
20, 23, 20
LUV
55, -11, 15
HWB
115, 45%, 46%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
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