Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
759AC8
RGB
117, 154, 200
HSL
213, 43%, 62%
HSB
213, 42%, 78%
CMYK
42, 23, 0, 22
LAB
62, -4, -28
LCH
62, 28, 262
OKLCH
0.68, 0.08, 254
XYZ
29, 31, 59
LUV
62, -19, -43
HWB
213, 46%, 22%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.