Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
76ADD0
RGB
118, 173, 208
HSL
203, 49%, 64%
HSB
203, 43%, 82%
CMYK
43, 17, 0, 18
LAB
68, -12, -24
LCH
68, 27, 244
OKLCH
0.72, 0.08, 237
XYZ
34, 38, 65
LUV
68, -26, -35
HWB
203, 46%, 18%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.