Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
774367
RGB
119, 67, 103
HSL
318, 28%, 36%
HSB
318, 44%, 47%
CMYK
0, 44, 13, 53
LAB
36, 27, -11
LCH
36, 29, 338
OKLCH
0.46, 0.09, 340
XYZ
12, 9, 14
LUV
36, 28, -19
HWB
318, 26%, 53%
Pantone
208 C
Harmonies
Shades & tints
Similar named colors
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