Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
77567A
RGB
119, 86, 122
HSL
295, 17%, 41%
HSB
295, 30%, 48%
CMYK
2, 30, 0, 52
LAB
41, 19, -15
LCH
41, 24, 322
OKLCH
0.50, 0.07, 324
XYZ
14, 12, 20
LUV
41, 16, -23
HWB
295, 34%, 52%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.