Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
77917A
RGB
119, 145, 122
HSL
127, 11%, 52%
HSB
127, 18%, 57%
CMYK
18, 0, 16, 43
LAB
58, -13, 9
LCH
58, 16, 145
OKLCH
0.63, 0.05, 148
XYZ
21, 26, 22
LUV
58, -13, 15
HWB
127, 47%, 43%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
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