Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
77B2BC
RGB
119, 178, 188
HSL
189, 34%, 60%
HSB
189, 37%, 74%
CMYK
37, 5, 0, 26
LAB
69, -18, -12
LCH
69, 21, 213
OKLCH
0.73, 0.06, 209
XYZ
33, 39, 53
LUV
69, -28, -14
HWB
189, 47%, 26%
Pantone
5523 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.