Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
787F64
RGB
120, 127, 100
HSL
76, 12%, 45%
HSB
76, 21%, 50%
CMYK
6, 0, 21, 50
LAB
52, -6, 14
LCH
52, 15, 115
OKLCH
0.58, 0.04, 119
XYZ
18, 20, 15
LUV
52, -3, 19
HWB
76, 39%, 50%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
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