Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
789BB5
RGB
120, 155, 181
HSL
206, 29%, 59%
HSB
206, 34%, 71%
CMYK
34, 14, 0, 29
LAB
62, -8, -18
LCH
62, 19, 247
OKLCH
0.67, 0.05, 241
XYZ
28, 31, 48
LUV
62, -18, -25
HWB
206, 47%, 29%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.