Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
7967BE
RGB
121, 103, 190
HSL
252, 40%, 57%
HSB
252, 46%, 75%
CMYK
36, 46, 0, 25
LAB
48, 23, -44
LCH
48, 50, 298
OKLCH
0.57, 0.13, 291
XYZ
22, 17, 51
LUV
48, 2, -68
HWB
252, 40%, 25%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.