Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
7992A6
RGB
121, 146, 166
HSL
207, 20%, 56%
HSB
207, 27%, 65%
CMYK
27, 12, 0, 35
LAB
59, -6, -14
LCH
59, 15, 248
OKLCH
0.65, 0.04, 242
XYZ
25, 27, 40
LUV
59, -14, -19
HWB
207, 47%, 35%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.