Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
79957F
RGB
121, 149, 127
HSL
133, 12%, 53%
HSB
133, 19%, 58%
CMYK
19, 0, 15, 42
LAB
59, -14, 8
LCH
59, 16, 149
OKLCH
0.64, 0.05, 151
XYZ
22, 27, 24
LUV
59, -14, 14
HWB
133, 47%, 42%
Pantone
5523 C
Harmonies
Shades & tints
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