Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
799DBF
RGB
121, 157, 191
HSL
209, 35%, 61%
HSB
209, 37%, 75%
CMYK
37, 18, 0, 25
LAB
63, -6, -22
LCH
63, 23, 254
OKLCH
0.68, 0.06, 247
XYZ
29, 32, 54
LUV
63, -19, -32
HWB
209, 47%, 25%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.