Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
79AAB2
RGB
121, 170, 178
HSL
188, 27%, 59%
HSB
188, 32%, 70%
CMYK
32, 4, 0, 30
LAB
66, -15, -10
LCH
66, 18, 212
OKLCH
0.71, 0.05, 209
XYZ
30, 36, 47
LUV
66, -24, -12
HWB
188, 47%, 30%
Pantone
5523 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.