Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
7B69EA
RGB
123, 105, 234
HSL
248, 75%, 66%
HSB
248, 55%, 92%
CMYK
47, 55, 0, 8
LAB
51, 32, -64
LCH
51, 72, 297
OKLCH
0.60, 0.19, 286
XYZ
28, 20, 80
LUV
51, -1, -100
HWB
248, 41%, 8%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.