Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
7BBAE4
RGB
123, 186, 228
HSL
204, 66%, 69%
HSB
204, 46%, 89%
CMYK
46, 18, 0, 11
LAB
72, -13, -28
LCH
72, 31, 246
OKLCH
0.76, 0.09, 239
XYZ
40, 45, 80
LUV
72, -29, -42
HWB
204, 48%, 11%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.