Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
7BCCDD
RGB
123, 204, 221
HSL
190, 59%, 67%
HSB
190, 44%, 87%
CMYK
44, 8, 0, 13
LAB
77, -23, -17
LCH
77, 28, 217
OKLCH
0.80, 0.08, 213
XYZ
43, 53, 76
LUV
77, -37, -22
HWB
190, 48%, 13%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.