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Amethyst

#7C80AC

A balanced, moderate amethyst — sophisticated balance of hue and saturation that conveys composure and subtle refinement, well-suited to modern, minimalist design.

Psychology

Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.

Meaning

Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.

Applications

Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.

Conversion

HEX
7C80AC
RGB
124, 128, 172
HSL
235, 22%, 58%
HSB
235, 28%, 67%
CMYK
28, 26, 0, 33
LAB
55, 6, -24
LCH
55, 25, 284
OKLCH
0.61, 0.07, 280
XYZ
23, 23, 42
LUV
55, -5, -37
HWB
235, 49%, 33%
Pantone
5285 C

Harmonies

Analogous
Complementary
Split Complementary
Triadic
Tetradic
Square

Shades & tints

Similar named colors

Browse every named purple on shades of purple, or all families on colors.