Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
7C8F78
RGB
124, 143, 120
HSL
110, 9%, 52%
HSB
110, 16%, 56%
CMYK
13, 0, 16, 44
LAB
57, -11, 10
LCH
57, 14, 137
OKLCH
0.63, 0.04, 140
XYZ
22, 25, 22
LUV
57, -10, 15
HWB
110, 47%, 44%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
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