Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
7D93AA
RGB
125, 147, 170
HSL
211, 21%, 58%
HSB
211, 26%, 67%
CMYK
26, 14, 0, 33
LAB
60, -4, -15
LCH
60, 15, 255
OKLCH
0.65, 0.04, 250
XYZ
26, 28, 42
LUV
60, -12, -21
HWB
211, 49%, 33%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.