Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
7F3205
RGB
127, 50, 5
HSL
22, 92%, 26%
HSB
22, 96%, 50%
CMYK
0, 61, 96, 50
LAB
32, 33, 41
LCH
32, 53, 52
OKLCH
0.42, 0.12, 44
XYZ
10, 7, 1
LUV
32, 61, 27
HWB
22, 2%, 50%
Pantone
476 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.