Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
80B0EE
RGB
128, 176, 238
HSL
214, 76%, 72%
HSB
214, 46%, 93%
CMYK
46, 26, 0, 7
LAB
70, -4, -37
LCH
70, 37, 264
OKLCH
0.75, 0.10, 255
XYZ
40, 42, 87
LUV
70, -24, -57
HWB
214, 50%, 7%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.