Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
81AED5
RGB
129, 174, 213
HSL
208, 50%, 67%
HSB
208, 39%, 84%
CMYK
39, 18, 0, 16
LAB
69, -8, -25
LCH
69, 26, 252
OKLCH
0.73, 0.07, 245
XYZ
36, 40, 69
LUV
69, -23, -37
HWB
208, 51%, 16%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.