Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
82CBF4
RGB
130, 203, 244
HSL
202, 84%, 73%
HSB
202, 47%, 96%
CMYK
47, 17, 0, 4
LAB
78, -16, -28
LCH
78, 32, 241
OKLCH
0.81, 0.09, 234
XYZ
47, 54, 94
LUV
78, -33, -42
HWB
202, 51%, 4%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.