Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
82D4FD
RGB
130, 212, 253
HSL
200, 97%, 75%
HSB
200, 49%, 99%
CMYK
49, 16, 0, 1
LAB
81, -18, -28
LCH
81, 34, 238
OKLCH
0.83, 0.10, 231
XYZ
50, 59, 102
LUV
81, -37, -42
HWB
200, 51%, 1%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.