Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
83D5FF
RGB
131, 213, 255
HSL
200, 100%, 76%
HSB
200, 49%, 100%
CMYK
49, 16, 0, 0
LAB
81, -18, -29
LCH
81, 34, 239
OKLCH
0.84, 0.10, 232
XYZ
51, 60, 103
LUV
81, -37, -43
HWB
200, 51%, 0%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.