Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
85BEFC
RGB
133, 190, 252
HSL
211, 95%, 75%
HSB
211, 47%, 99%
CMYK
47, 25, 0, 1
LAB
75, -7, -37
LCH
75, 38, 260
OKLCH
0.79, 0.11, 251
XYZ
46, 49, 99
LUV
75, -27, -58
HWB
211, 52%, 1%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.