Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
863DA3
RGB
134, 61, 163
HSL
283, 46%, 44%
HSB
283, 63%, 64%
CMYK
18, 63, 0, 36
LAB
39, 44, -42
LCH
39, 61, 316
OKLCH
0.50, 0.17, 315
XYZ
18, 11, 36
LUV
39, 26, -65
HWB
283, 24%, 36%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
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