Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
879EB3
RGB
135, 158, 179
HSL
209, 22%, 62%
HSB
209, 25%, 70%
CMYK
25, 12, 0, 30
LAB
64, -5, -14
LCH
64, 15, 251
OKLCH
0.69, 0.04, 246
XYZ
30, 33, 47
LUV
64, -13, -20
HWB
209, 53%, 30%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.