Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
89A9BF
RGB
137, 169, 191
HSL
204, 30%, 64%
HSB
204, 28%, 75%
CMYK
28, 12, 0, 25
LAB
67, -7, -15
LCH
67, 17, 244
OKLCH
0.72, 0.05, 238
XYZ
34, 37, 55
LUV
67, -17, -22
HWB
204, 54%, 25%
Pantone
5523 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.