Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
8AADC2
RGB
138, 173, 194
HSL
202, 31%, 65%
HSB
202, 29%, 76%
CMYK
29, 11, 0, 24
LAB
69, -9, -15
LCH
69, 17, 240
OKLCH
0.73, 0.05, 235
XYZ
35, 39, 57
LUV
69, -18, -21
HWB
202, 54%, 24%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.