Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
8CBCFD
RGB
140, 188, 253
HSL
215, 97%, 77%
HSB
215, 45%, 99%
CMYK
45, 26, 0, 1
LAB
75, -4, -38
LCH
75, 38, 264
OKLCH
0.79, 0.11, 256
XYZ
47, 49, 100
LUV
75, -24, -60
HWB
215, 55%, 1%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.